mesoestetic participates in the First "Luxury Spain Beauty" Quality Seal Symposium at the Luxury Spain Beauty Summit
14 November 2016
mesoestetic Pharma Group participated in the First "Luxury Spain Beauty" Quality Seal Symposium at the Luxury Spain Beauty Summit organized by the Spanish Luxury Association – Luxury Spain, on November 8.
The purpose of the event, which was held at the ISEM Business School in Madrid, was to present the latest trends and future perspectives in the high-end beauty sector in Spain through seminars and master classes, with the participation of experts and brands from the sector.
mesoestetic Deputy Director Xavier Cardona highlighted the importance and relevance of the synergies that exist between the worlds of beauty, aesthetic medicine and cosmetic surgery in one of the seminars, which also included the participation of Dr. Javier de Benito. Furthermore, he cautioned that the large Spanish high-end skin-care firms will only retain their leadership position in the face of new brands from emerging countries if they invest in research and innovation to ensure continuous scientific and technical evolution.
The “Luxury Spain Beauty” Seal of Quality Symposium awarded for the first time the Diamond of Excellence, which went to Carmen Lomana, a role model for her elegance, authenticity, expertise and beauty, values shared by the Association.